CloverETL Media Brings Greater Data Performance

April 5, 2010

A customized version of Javlin Inc.’s leading data integration ETL software, CloverETL Media, will be presented at the National Association of Broadcasters (NAB) trade show in Las Vegas, April 12-15, 2010.

Javlin Inc., provider of CloverETL, a leading data integration ETL software, today announced CloverETL Media a software solution customized to meet the growing data integration needs of media metadata, media asset management and social networks across multiple platforms.

According to Peter Cresse, executive vice president, sales and marketing at Javlin, “CloverETL Media provides something special to developers and media data warehouse managers because it doesn’t tie them to any one proprietary all-in-one solution. CloverETL Media allows independent design for any operating system or database.

“CloverETL Media is a powerful revenue driver,” said Cresse. “It works with different media formats, metadata taxonomies, and social network search and recommendation engines, which extends the reach of media assets beyond the system where the data resides. CloverETL Media is a great fit for a variety of businesses and is already being used by a leading social network provider and a top cable MSO online provider.”

CloverETL Media builds on the legacy of the CloverETL product line, which includes an industry leading graphic designer and a broad range of server software. Because it is embeddable and flexible, the software engine is a perfect fit for OEM strategies where CloverETL Media can be a vital component in a larger system. Its adaptability makes it possible to preserve investments in current infrastructure and operational procedures, augmenting them with raw speed and greater reach into other systems.

CloverETL Media will be presented in Booth SU9506X in the Broadband Pavilion at the National Association of Broadcasters (NAB) trade show in Las Vegas, April 12-15, 2010.