Media Asset Management

Metadata is the foundation enabling media to be created, managed and delivered across different digital platforms. Using a wide variety of tools and systems, media is created, captured, crafted, managed and delivered along with metadata, which is created and annotated at each step of the process. Each system has its own data structure and is integral to the overall media infrastructure.

Metadata must move seamlessly throughout, enabling all tools and services to perform tasks in an automated environment. Because media is packaged specific to the delivery platform (e.g. web portals, streaming, social networking, on-demand) each drives its own metadata requirement to enhance the user experience and enable the delivery platform to perform at its best.

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How It Works

Maintaining the integrity of the metadata throughout the process is essential. Software tools that automate the process of moving and translating the metadata between systems eliminate manual process delays and errors. The addition of solutions that provide seamless integration of diverse databases improves productivity, efficiency and integrity.

Platform Highlights

CloverETL provides translation capabilities which can be employed to maintain the integrity and utility of media asset metadata in an automated fashion.

Out of the box support for broad range of data formats
Extensible to support proprietary and legacy data formats
Connectivity to messaging middleware and web services
Scheduled and on-demand execution
Automatic auditing and history tracking